HERADI is a design company capable of manufacturing and production, first opening our jewelry brand in New York in February 2020. Through our 2021 SS Collection, we increased brand awareness via online platforms and offline pop-up activities while expanding overseas exports. HERADI connects nature's six elements—earth, metal, water, wood, fire, wind—with Korea's traditional five cardinal colors through symbolic curves, embodying our "Nature's Precious Gift" philosophy in trend-conscious jewelry.
'Ground' 111 Earring
Silver925, Brass
It is a representative product of the Ground Collection, the theme of the land among the six elements that symbolize the cycle of nature. With natural freshwater pearls growing in the sea, the feeling of the earth's wavering is expressed in metal. It is designed to create two styles in a single product using the front and back of the earrings. There are two colors to choose from with the silver 925 metal white and gold color plating, and you can see the trendy feeling on the earlobes you wear.
'Breeze' 080 Earring
Silver925, Brass
It is a product of the Breeze Collection, the theme of wind among the six elements that symbolize the cycle of nature. The yellow product is silver and gold-plated to enhance the luxuriousness, and the white is finished with a non-gold light treatment to highlight the warm feeling. It also embodies the breeze, allowing you to feel the vitality of nature in your earlobe. The back of the earring is made of silicone decoration to add a stable fit and to highlight the silhouette of the unit.
'Ground' 110 Earring
Silver925, Brass
It is a product of the Ground Collection, the theme of the land among the six elements that symbolize the cycle of nature. It is made of silver, and you can choose white and gold. The starting point of metal in the earlobe and the one-touch curve's sense of space shown from the side are structurally designed to provide an original sense. It is a representative product that represents the feeling of the ground on the metal surface, and the gold color highlights the luxuriousness of the surface.